Jennifer McKendrick’s studio at JenMcKen.com

After being hired to take senior portraits for four girls, McKendrick says she came across their names on a “burn book” on Facebook, a page set up specifically to ridicule and hurl nasty insults at other people.

McKendrick says she then called the girls’ parents to inform them that she would be canceling their appointments, providing them with screenshots of the teenagers’ cyber-bullying. She explained her decision in a post on her blog.

“I mean how could I spend two hours with someone during our session trying to make beautiful photos of them knowing they could do such UGLY things,” McKendrick wrote. “Realistically, I know by canceling their shoots it’s not going to make them ‘nicer people’ but I refuse to let people like that represent my business.”

Not long after, McKendrick’s story was picked up by news organizations and touted as a an example of one person taking a stand against bullying. As for McKendrick herself, who has since received a tidal wave of support on her Facebook page, she says she never expected she would get this much attention.

“I’m surprised by the feedback I’ve gotten,” she said. “Part of me thinks, ‘Wouldn’t anybody else have done the same thing?’ It’s crazy to me because all I did was tell somebody no. It’s not like I created the wheel or something.”